02 February 2020, Istanbul, Turkey
The 24th edition of East Mediterranean International Tourism and Travel Exhibition (EMITT), held at Istanbul Turkey between 30 January 2020 and 2 February 2020 ended with fruitful business networking sessions wherein Nepal made its strong presence showcasing the tourism products that serve the need of Turkish visitors. Nepal bagged “Best Stand of EMITT 2020” award in the fair.
Mr. Mehmet Nuri Ersoy, Minister of Culture and Tourism of Turkey, visited Nepal stand. He was presented a memento and was invited to visit Nepal by Mr. Diwakar B. Rana, Senior Manager of Nepal Tourism Board.
Turkey, with growing outbound, and backed by strong land connections, has emerged as a good source markets for many Asian destinations in recent years and Nepal is one of these. Nepal Tourism Board is putting its all efforts to tap the potential of this market. Participation in the EMITT is one of such effort Nepal Tourism Board has been putting in the last few years. In the year 2019 Turkish arrival was recorded as 6100.
Selfie booth in Nepal stand attracted many visitors. People from all age were seen interested to take pictures in Nepal stand. They also enquired on different tourism product and connectivity along with visa formalities.
At EMITT, NTB made its presence in destination marketing workshops and B2B networking sessions so as to make the participation more effective in terms of establishing the business contacts with the outbound sellers. Efforts were put in to include Nepal in the itineraries of these sellers.
Nepal is well known amidst the visitors and the perception towards the destination has been found to be very positive. Nepal stall alone received nearly about 500+ trade visitors and 1000+ consumers. With 5 times a week direct flights between Kathmandu and Istanbul, tourist visitors to Nepal are on the rise. Nepal needs to cater as per the brand promise so that the expectations are met.
Participating Nepali travel trade companies in EMITT with NTB were Himalayan Guides Nepal Treks & Expeditions, Swornim Tours & Travels, Crystal Adventures and One Himalayan Adventures.
Nepal Tourism Board